Rolex Day-Date Ad

Genuine Vintage Rolex Day-Date ad removed from an old magazine and expertly framed.

This one tells a story about the Rolex Day-Date, text below: 

 It takes a force of 50 kilos to close the backplate of a Rolex Oyster. It therefore follows that it takes a similar force to open it. It also requires the use of a special machine to ensure no damage results. Naturally, it goes without saying that this is an operation no Rolex owner should ever consider attempting. 559130 A pity, though, because you will be denied the sight of the intricate Rolex movement within. You will never set eyes on a movement which, until the moment when the backplate was screwed shut in Geneva, had undergone the most intense scrutiny at every stage in its creation. You will never see the balance wheel beating at the heart of the mechanism. Each of these tiny wheels has been individually calibrated then matched by computer with its hairspring. Intriguingly, this computer dating process is then completed by marrying the two parts together - by laser. You will never see the Perpetual rotor which reacts to your slightest movement and translates this energy into keeping the watch wound. 

Due to the layout and printing of magazines it is sometimes hard to cut out the Vintage Ads in good alignment, therefore some framed ads may not be perfectly centered inside of the frames. 

These Ads are often over 20 years old so will show general signs of wear such as light creases or blemishes

We try our best to display this in the photos of the products provided, however if you would like to see some more pictures or ask any questions we will be happy to help.