Rolex Explorer Ad

Genuine Vintage Rolex Explorer ad removed from an old magazine and expertly framed.

This one tells a story of Wally Herberts journeys across the Poles, text below:

Up to three generations ago the Polar Eskimoes thought they were the only people on earth. Now, inevitably, their culture is changing. Wally Herbert set out for North-West Greenland in 1971 with his wife and baby daughter, to spend two years filming the hard, hunting life of this isolated tribe while it was still possible. Wally Herbert traveled more than 3,000 miles by dog sledge over glaciers and frozen sea. He wore his Rolex all the time. From his previous trips to the polar regions he knew it was utterly dependable. In fact he claims that without it he would not have found his way across the Arctic Ocean via the Pole in 1968-69.

The case of the Rolex Oyster is smooth, polished and timelessly elegant. But Wally Herbert can tell you that it's extremely tough. You'll see no seam around the Oyster case. It's one solid piece of 18ct. gold, platinum or stainless steel. The patented Rolex winding crown has an extra strength too, screwing down into the case rather like a submarine hatch, providing a complete impenetrable seal against dirt and water. The Polar Eskimoes still believe that they alone are real men - 'inuit’, proud hunters of bear and walrus. To share even part of their lives needed courage and persistence.

Wally Herbert once said about his work: "You should always try to do more than your share" The Rolex craftsmen feel that this has always been their watchword, too.

Due to the layout and printing of magazines it is sometimes hard to cut out the Vintage Ads in good alignment, therefore some framed ads may not be perfectly centered inside of the frames. 

These Ads are often over 20 years old so will show general signs of wear such as light creases or blemishes

We try our best to display this in the photos of the products provided, however if you would like to see some more pictures or ask any questions we will be happy to help.